Google offers changes to satisfy EU ad-tech case but they don't include breakup

Google has proposed major changes to its business practices to address an EU antitrust case targeting its ad-tech operations.

EU investigating Google over site reputation abuse policy

The EU probe follows publisher complaints that their revenue was impacted as Google tried to eliminate parasite SEO from its ...

Google proposes alternative to European business breakup

The European Union wants Google to dismantle its European-based ad-tech business, which it has deemed a monopoly, but the ...

Google offers EU to change adtech policy, no divestment

Alphabet's Google has offered to make it easier for publishers and advertisers to use its online advertising technology, ...

EU launches antitrust probe into how Google’s anti-spam policy affects publishers’ search rankings

The Commission said on Thursday that it had identified that Google is using its spam policy to push news media and other ...
Cryptopolitan on MSN

Google offers ad tech fixes to EU after €3B antitrust fine

Google has submitted a sweeping compliance plan aimed at overhauling its ad-technology operations across Europe. The move ...

Google ordered to pay €573 million in German shopping suits

Alphabet Inc.’s Google was ordered to pay 573 million euros ($666 million) in two antitrust-damages cases brought by German ...
TechJuice

Google Proposes Adtech Policy Changes to EU, Rejects Calls for Business Breakup

Google proposes new adtech changes to the EU to ease access for publishers and advertisers while refusing calls to divest its ...