Sydney Sweeney launches lingerie line
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After her viral Hollywood sign stunt to promote her new lingerie brand, Sydney Sweeney has announced SYRN on her Instagram profile. The Hollywood star, who continues to be a huge presence in the industry,
In January 2026, 'Euphoria' star Sydney Sweeney decorated the Hollywood Sign with bras to promote her lingerie line
22hon MSN
Whoops. Sydney Sweeney Didn't Have Permission to Drape Hollywood Sign With Bras, Say City Officials
The actress posted the stunt to her social media in promotion of what seems to be her new lingerie line
Actress Sydney Sweeney’s recent move to promote her upcoming lingerie brand, Syrn, could land her in hot water.
Sydney Sweeney freed the nipple in a black lace bodysuit and thigh-high feather boots. The centerpiece comes from Sweeney's new lingerie brand Syrn. The debut collection is split into four categories: seductress, romantic, playful, and comfy.