Reddit is introducing a new ad format that looks similar to posts made by users on the platform, the company announced on Thursday. The launch comes as Reddit is readying its initial public offering ...

YouTube today announced a new direct response ad format that will make YouTube video ads more "shoppable" by adding browsable product images underneath the ad to drive traffic directly to brands' ...

X started rolling out a new ad format on the platform this week that evades disclosure of who the advertiser is, and whether the post is even an advertisement at all. Users reported seeing this ...

Gino Sesto is the Founder of DASH TWO, a media buying agency in Los Angeles, specializing in out-of-home advertising & digital advertising. One of the best things about out-of-home (OOH) advertising ...

On a fast-moving social platform like TikTok, where the short-form nature of the content is one of its key selling points, that interruption can feel much worse. To avoid that, and to capitalize on ...

In the ongoing battle between YouTube and viewers when it comes to ads and ad blockers, the streaming video site may have found a compromise, at least for live streams. On its features and experiments ...

Digital publisher Internet Brands has seen a revenue uptick from a new ad unit implemented across some of its sites. Since launching the so-called InFold format from ad tech provider Infolinks across ...

At “Pinterest Presents,” the company’s first-ever global ad summit, Pinterest announced a series of advertising offerings, including a new video ad solution that prominently places brands on the ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...