In a column last month, I covered the changing challenges of the media relations function in legal marketing. I'll cover two others today with three marketing leaders on the front lines, learning ...

In a legal marketplace transformed by technology, heightened client expectations, and fierce competition, law firm leaders must approach strategy with rigor and clarity. The following questions, ...

At first blush, that seems like a simple question, but the more I thought about it, the less simple it became. I’d be curious to hear others’ views, but I ultimately landed here: An effective business ...