NASHVILLE, Tenn. (WSMV) - The story of WSM-TV’s early beginnings originates on the highest hilltop near Belmont University. An enormous steel broadcast tower stretching hundreds of feet in the air, ...

For the first time since Nielsen began tracking total television viewing across broadcast, cable, and streaming in its monthly “The Gauge” report, broadcast viewership has surpassed cable. Since 2021, ...

For the first time, streaming services have eclipsed traditional television in overall U.S. TV viewership, according to a Nielsen report released Tuesday. YouTube, Netflix, Paramount+ and other ...

Just four years ago, ratings service Nielsen launched its monthly The Gauge reports tracking TV viewership between broadcast television, cable, and streaming. In that time, streaming viewership has ...