Black Friday isn't just about sales anymore - it's about the freebies. Major retailers are rolling out perks for the first shoppers through the door, from gift cards to swag bags to instant-win ...

Target is receiving backlash from customers who waited hours in line on Black Friday to receive a free swag bag they claim didn't reach the mark. As part of the retailer's Black Friday deals, the ...

Target shoppers took to social media over the weekend to share their disappointment after a Black Friday promotion left hundreds of early risers feeling unfairly rewarded for lining up outside store ...

TikToker Sebastian Regium tells PEOPLE the swag bag he received after arriving at 3 a.m. felt like “random leftover items” His haul — dry shampoo, electrolytes, UNO cards, Nerds and an E.L.F. product ...