Google Ads is asking some advertisers to re-verify their accounts during an active email support conversion. While the support thread is going on, Google may ask you to re-verify you are who you say ...

Google posted a new help document that says it will delete accounts without any campaigns after 6 months. "If an account does ...

Your Google Ads budget leaks in places you’re not looking. Uncover what’s causing wasted spend with these segment views. Want to get more out of your Google Ads account while keeping your budget in ...

Are you controlling your paid search campaigns, or are they controlling you? If you can’t confidently articulate your smart bidding strategies, you lose conversions and credibility. True mastery isn’t ...

Google Ads is constantly changing and evolving. With these changes come fresh mistakes PPC advertisers make in optimizing and managing their campaigns. This article examines the most common mistakes ...