Google Ads is rolling out new brand guidelines for performance max campaigns, which was originally announced back at Google Marketing Live. Google said then, "advertisers can share their font and ...

Google will give advertisers more control and transparency over “text guidelines” for some AI-powered campaigns. The company plans to roll out the feature in beta to all AI Max for Search and ...

Whether you’ve had your Google Business Profile (GBP) for 10 years or you have a new business and are just getting ready to claim your Business Profile, it’s important that you carefully read – and ...

At the recent Search Central Live NYC, Google’s John Mueller discussed the third-party quality raters they use to evaluate changes to Google’s search algorithms. Although it wasn’t stated explicitly, ...

Google might have stumbled in its Bard announcement, but it made up some goodwill (for me, at least) with another early-February release – its new search guidelines on AI-generated content. Google ...

Election and voting information is now covered under YMYL “Government, Civics & Society.” This holds civic pages to higher standards for accuracy, sourcing, and freshness. Quality rater guidelines ...