Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

Rank With News accomplishes this by combining content strategy and content creation with placements in top-tier publications.

Google Ads has a new feature in the keyword planner tool that will auto-organize new keywords into ad groups for you. This feature will take your new keywords and auto-organize them into keyword ideas ...

Google has announced changes to keyword matching, including a change that prefers the phrase and broad keywords which are identical to the query string. Google is also updating the matching process ...

It has been a while since I covered the keyword meta tag and for some reason the topic has come up recently, so I decided to cover it again. In short, Google Search still does not use the keyword meta ...

Google has successfully defended its right to sell adverts against any search term, regardless of trademark. The landmark case in the European court means it could sell a sponsored link to Apple, for ...

Google will now allow limited non-promotional use of prescription drug terms in ads, while keeping keyword certification ...

Google's parent Alphabet is seeing growth in Search and Cloud divisions thanks to AI advancements. JMP analyst predicts ...