The PyeongChang Winter Olympics may be over, but there’s already chatter about the next games. On Wednesday, Tokyo released the official mascots of the 2020 Summer Olympics: a pair of futuristic ...

Why they last, and what we can learn from them.

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You are authorized to access and use the university’s trademarks for non-commercial purposes. You will comply with all posted policies, including our Trademark and Licensing Policy. We may suspend or ...

Graphic designer Todd Radom gives his thoughts on what NBA logos are worth revisiting. NBA logos are a crucial part of the game. They give hoops fans something to identify with and are a vital element ...

This collection of official Santa Clara University logos reflects the institution's identity, values, and traditions. They are essential to maintaining a consistent brand presence. Please use them ...

For a diverse and growing field of 2020 Democratic contenders looking for a winning branding strategy, a lot is riding on the humble campaign logo. Whether through color, typeface, slogan or symbol, ...

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