Do Facebook Ads really work? Yes, they do. Here's what you need to know about them and how to set up your first campaign. Ahead, I’ll explain how and why Facebook ads work, different types of Facebook ...

Let me tell you a simple fact. Your visuals grab the attention, but it is your Facebook Ads copy that sells. Look at the ad creative above. If you are like most people, the first thing you saw was a ...

When discussing the most popular social media platform for running ads, without a second thought, the crown goes to Facebook. With almost 40% (2.91 billion) of the world’s population on Facebook, it’s ...

It’s time to rethink how we manage Facebook advertising campaigns, and Facebook has a new framework to do it with: Structure for Scale. Structure for Scale is designed to optimize campaign setup and ...

Want more information about how to use each Facebook Ad objective to your advantage? Here's a guide to each type and their bidding options. Facebook Ad objectives are the backbone of any Facebook ...

You hear about sealcoating companies, and other asphalt companies, using Facebook ads for generating leads. You see people posting about their results online. You wonder…what the heck are they talking ...

What is the Facebook Ad Library? The Facebook Ad Library – sometimes referred to as the Meta Ad Library – is a searchable database containing every ad currently on Facebook. The library displays ...