Why is it that, real or not, we tend to reject things that associate us with being old? Case in point: A little over two decades ago, the U.S. Food and Drug Administration approved a petition to allow ...

Plum growers have won permission from the government to start calling prunes "dried plums," and packages with the new name are showing up in stores. Prune juice will still be prune juice, however.

YUBA CITY, Calif. -- Pity the poor prune. Celebrated for years as one of California's most important crops, the prune this year will find itself on the sidelines, wrinkled, dried out and ignored.

SAN FRANCISCO -- The Fruit Formerly Known as Prunes has fallen on hard times. Despite a $10 million marketing campaign to kick off a trendy new name -- "dried plums" -- the wrinkled fruit is suffering ...

Prunes are made from specific varieties of plums. Naturally sweet and highly nutritious, prunes and prune juice are ...