There are two main publishing paths: traditional publishing and self-publishing. Each has its pros and cons. Books have a timeless nature to them. Long after you’ve retired from active business, your ...
A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...
My new book arrived on my doorstep today: “Writing Tools for the College Admissions Essay.” If you are counting, that makes 21 books with my name on the cover as editor or author. But it is only with ...
Over the decades that I’ve been a professional writer, dozens of people have told me they want to write a book about their inner and outer lives as cabbies, baristas, pet sitters, pizza deliverers, ...
My phone pinged with a text from an old graduate-school friend who, like me, is now a professor. He had just heard that I signed a contract with Random House to write a “trade” book. Could I talk with ...
Editor's note: This piece includes the repeated use of a racial slur. We all have personal memories and stories, and documenting them in writing can be a way to preserve and revisit milestones from ...
Business owners often hear that a book is the ultimate credibility booster. But publishing in the nonfiction space (especially when your goal is to grow a company) comes with unique challenges and ...