In this modern world and age where technological advances in communications are readily available to consumers, many expect to interact with businesses and organizations in different ways that they ...

A poll conducted by Quinnipiac University has revealed the most trusted network and cable news channels in the United States. Fox News came first, trusted by 29 percent of respondents, a considerable ...

Despite being lumped together under the social media banner, not all social sites are the same, a difference that is reflected in how social media is used by marketers. In May 2013 Michael A. Stelzner ...

In survey of nearly 1,000 ecommerce professionals, Oracle Marketing Cloud and Econsultancy found more and more marketers are prioritizing orchestrating efforts across channels. Still, less than half ...

Edo Interactive, a company that helps advertisers run card-linked offers, has put together an infographic that helps marketers better understand what kind of reach $100,000 actually buys across ...

Consider the various online channels you use regularly to boost your business. Do you know which ones yield the highest return? The following infographic by Conductor highlights which channel (among ...

Maximizing cross channel marketing is more important than ever. But integrating elements such as web, email, point of sale, search and more can be a challenge. A recent survey by marketing firm Signal ...