Car companies spend billions of dollars on advertising and self-promotion every year. On the other hand, Tesla is not doing any of these, so it's interesting to see how the company's image is affected ...

For millions, purchasing a vehicle is one of the most significant transactions most people will ever make. So not only must new vehicles meet every safety and governmental regulation, but getting the ...

Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

Iconic logos. The unique identifier of your favorite cars, trucks, SUV, and sports cars comes from a place of significance and shares a story. A heritage, a legacy, and a badge of honor (in most parts ...

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...

Will joined the TopSpeed team over two and a half years ago, bringing his lifelong automotive passion, writing experience, and editorial expertise along with him. Whether classic or modern, American ...

During the second part of the 1960s and early 1970s, American manufacturers began developing ever more appealing graphic packages for their high-performance models. In some cases, the graphic packages ...

German Automaker BMW has silently rolled out a refreshed version of its logo, and starting next month, the updated badge will appear across the brand’s entire line-up. The new design was first seen ...