Active loyalty members are the “single most important digital metric” for McDonald’s, EVP and CFO Ian Borden said.

Some look skeptically on the intersection of hospitality and technology. Just ask the humans doing battle with reservation-booking bots to score tables. Yet a new generation of restaurant loyalty apps ...

Earnify users can earn points on every dollar spent at bp and Amoco locations. bp will be offering exclusive introductory benefits to celebrate the launch of the Earnify app. For the first 90 days, ...

Hickory-smoked bar-b-q is great, but Buddy’s loyalty rewards are even better. The beloved East Tennessee franchise just made it easier for guests to enjoy A Smokin’ Good Deal with the launch of their ...

Not all fast-food apps are created equal. Here are some of the top-performing franchise loyalty apps — and why they offer the best value for customers. Fast-food franchises increasingly use loyalty ...

In today’s hyper-connected world, your phone’s maps app predicts when it is time to head to "work,” health trackers buzz to remind you to stretch your legs, and voice-activated devices nudge you to ...

Like many restaurant companies over the past couple of years, Walk-On’s Sports Bistreaux is refreshing its digital mobile experience with a new app and revamped loyalty program. The Atlanta-based ...

Better experiences in-store and online contributed to same-store sales growth at Foot Locker even as overall sales declined. Total sales were down 1.4% year over year, but same-store sales were up 2.4 ...

As retailers around the world try to put their best foot forward in the new year, they’ll likely see some key changes coming to the loyalty space.

Keells is set to usher a new chapter in customer experience with the relaunch of Keells Nexus with the introduction of its ...