Beauty creator Dreyah Bentivegas spoke to USA TODAY on why 2016 was a popular year for makeup.

A social-media trend celebrating all things 2016 could usher in a makeup boom.

One key thing to know about trends is that they come back, and, whether you loved it or hated it, 2016 makeup styles seem to be the latest throwback to find themselves back on top. While we've moved ...

Let's reflect on 2016: "Hotline Bling" is blasting on the radio, the streets are full of people playing Pokémon Go, and you can't step outside without seeing a set of carved-out eyebrows. For those ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Call it nostalgia or “clean girl” fatigue, but we miss the colorful artistry and experimental nature of ...

Add Yahoo as a preferred source to see more of our stories on Google. At a time when aesthetics are being homogenized by algorithms, and playfulness is practically nonexistent, beauty is begging for ...

It's normal for beauty trends to come and go, but when we think about all the makeup looks that were wildly popular five years ago versus now, it's hard to believe how much has changed. It's a good ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. What keeps it in carts after all these years? Reviewers say ...

Economic anxiety is pushing Gen Z toward familiar mid-2010s aesthetics, a shift that could translate into renewed demand for ...

Four years ago, Alicia Keys suddenly decided to stop wearing makeup after nearly a decade of using cosmetics. In a new interview with Glamour UK, the singer, 39, says she took a much-needed break ...

Kylie Jenner’s beauty empire Kylie Cosmetics is officially 10 years old (oh, how time flies), and she’s celebrating the milestone with a collection dedicated to the moment that started it all: the ...