Modern Humminbird sonar, left, identifies lake depth with a color selection system, while Mega-360 sonar imaging, right, provides a 360-degree view of bottom structure and fish all around the boat.

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Forward-facing sonar has revolutionized fishing, allowing anglers to “see” fish in real time up to 100 feet away from the boat. Transducers for systems such as Humminbird’s Mega Live Imaging have ...

As forward-facing sonar, aka live sonar, from brands such as Garmin and Lowrance takes over freshwater bass fishing, some anglers forget that the company that introduced this technology was Humminbird ...

Humminbird's new Xplore series of fish finders. Courtesy Humminbird Humminbird's new Xplore series of fish finders combining cutting-edge technology with an intuitive touch-screen design and updated ...

Love it or hate it, technology is becoming increasingly intertwined with the outdoors, especially fish finders. Long gone are the days of putting around a lake and looking for clues as to where the ...

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Humminbird fish finders were born in—and still live in—the bass and inshore fishing world. Started in 1971 in Eufaula, Alabama, and spearheaded by Tom Mann, Humminbird’s first depth flasher brought ...