Paytm Ads' Sameer Kapoor has stepped down as the Senior Vice President. He has been with the fintech company for nearly 5 years. Sameer Kapoor was earlier VP - Head of Agency Ad Sales with Disney+ ...

Aditya Swaminathan has been promoted to Vice President at Paytm Ads. Prior to this new role, he was the Associate Vice President and was leading the Center of Excellence, Marketing & Partnerships ...

This partnership turns offline transactions into Meesho app purchases, setting a new benchmark. Mumbai: One97 Communications (OCL) which owns the brand Paytm, a payments and financial services ...

The event saw participation from brands like Patanjali Ayurved, Tata Consumer Product, Airtel, 1mg, Clovia, Adda52, and Noise. Paytm Ads, India’s leading advertising platform, hosted the Delhi chapter ...

The report highlights that payment platforms are emerging as an appealing marketing channel due to their large user bases. One97 Communications (OCL) that owns the brand Paytm, India’s leading ...

With the exponential growth of internet users in India over the past few years, it’s not surprising that digital ad spending in the country is set to grow by 31.6% by the end of 2022, according to a ...

As the festive season approaches, brands are setting aside a significant portion of their marketing budgets to drive consideration. Accounting for up to a third of annual sales volumes for some ...

Reliance Jio, Paytm have apologised for their inadvertent mistake of using Prime Minister Narendra Modi's picture in their ads, minister tells Rajya Sabha in a written reply Ministry of consumer ...

In recent years, India has undergone massive digital growth, propelled by a variety of factors such as widespread smartphone adoption, access to affordable data plans, government initiatives and more.