Too cool for school denim brand Pepe Jeans has been around since the '70s, but its latest celebrity collaboration has taken inspiration from a different decade: the '90s. Music sensation Dua Lipa has ...

Currently, the top eight cities contribute to around 58 per cent of the Pepe Jeans business and the rest 42 per cent comes from tier II and below markets. In the premium denim space, Pepe Jeans London ...

Pepe Jeans London has unveiled "VERY PEPE," the new Autumn/Winter collection campaign featuring Kriti Sanon, who makes her debut as the brand’s first-ever global ambassador of Indian origin. Kriti ...

It’s not every day one comes across a fashion store on wheels. Yep, you read that right! To cater to their legion of fashion fans, who are in no hurry to step into a crowded market or a mall any time ...

Pepe Jeans, the Spain-headquartered denim and casualwear brand is transitioning from a denim-centric brand to a lifestyle one by widening its product range and retail presence, while also leveraging ...

Pepe Jeans London has named Rakesh Jallipally as its new CEO for India, signaling a strategic push for growth in this vital market. Jallipally brings 18 years of experience from fashion, retail, and ...

Bengaluru-based Thrasio style venture The Goat Brand Labs and Dollar Industries have signed a joint venture agreement for shareholding of Pepe Jeans Innerfashion. Pepe Jeans Innerfashion was initially ...

Pepe Jeans London has entered the North India market with its new range of premium innerwear. The new segment by Pepe Jeans is the result of an equal joint venture between Pepe Jeans Europe BV and ...

Behind its stone frontage on London’s Regent Street, Pepe Jeans’ new flagship store, which opened on 9 April, brims with vitality. Designed by renowned architect Martin Brudnizki, who has created ...

Denim brand Pepe Jeans London is aiming for sales of around Rs 2,000 crore from the Indian market and plans to expand its retail network by adding over 100 stores in the next three years, its India MD ...

This collaboration celebrates the brand’s British heritage and eclectic style, set against the vibrant streets of West London, embodying the bold, edgy spirit of Pepe Jeans with a blend of classic ...