Pepsi is bringing its revived Pepsi Challenge to Atlanta from May 8–11, inviting locals to a blind taste test against Coke Zero Sugar at multiple city locations. Participants who choose their favorite ...

Ad Age asked top creatives across the industry to predict which ideas and campaigns are most likely to take home Lions.

Pepsi is challenging Connecticut residents to choose between Pepsi and Coca-Cola this week. The food and drink company will bring its "Pepsi Challenge" tour to three locations across Connecticut.

If you live in the U.K., you can get your hands on one of these ice cream-inspired, zero-sugar Pepsi flavors. We tried them to see if they were worth sipping.

NEW HAVEN, Conn. (WTNH) — The Pepsi Challenge will make multiple stops in Connecticut over the next few days to challenge the state to its blind taste test. Pepsi is inviting consumers to decide for ...

The three new Pepsi flavors in a row in front of a red brick background - Kenny Jarvis/Tasting Table If you're going to introduce a new range of ice cream-inspired soft drinks in the U.K., doing so ...