Princess Cruises has rolled out a new app, featuring a new interface with quicker access to features, fonts that are easier to read and "enhanced personalization." Photo Credit: Princess Cruises ...

A mobile app is helping Princess Cruises’ passengers keep up with events on-ship—and helping the company collect a wealth of customer data and feedback. The Princess@Sea app first launched on one ship ...

As cruise lines search for ways to appeal to younger guests, one item in the toolbox is the app, that downloadable software that makes a smartphone into more than just a device to make calls. By one ...

Princess Cruises welcomes a wide range of traveler types, including families, solo passengers and couples in their 30s, 40s, 50s and 60s. On smaller ships' longer voyages, you're more likely to find ...