A curious boy named Sam tries to uncover the mystery behind a wrapped present with his name on it. With the help of his clever dog, a few barks, and the Smyths Toys catalogue, the pair follow the ...

The creative thinking behind Smyths Toys’ new European Christmas campaign takes centre stage in this week’s episode of The ...

Smyths Toys Superstores, the children's toys and entertainment products retailer, has appointed McCann Manchester to its £6 million advertising account after a pitch.