WHITE PLAINS - Esther Garcia is the new vice president for Tecate beer, part of the Heineken USA brand. The Dobbs Ferry resident says she is up to the challenge of leading the team behind one of the ...
As such, Mexican beer brand Tecate, owned by Heineken USA, is cementing its position as a masculine, bold brand with the continuation of its ‘We Are Bold’ campaign and the release of a higher-alcohol ...
A New York man says he and other consumers have been duped into believing that Tecate beer is Mexican when it’s actually made by Dutch company Heineken in Holland, new court papers show. Miguel ...
If you're a beer drinker-and more specifically-a Tecate fan, you're in luck. The beer is bigger and more boozy than ever before. Tecate Titanium (a fittingly epic name), is the first Mexican beer to ...
On Wednesday, welterweight boxing rivals Floyd Mayweather and Manny Pacquiao stared at each other, face-to-face, at an MGM Grand news conference, each flanked by not one but two scantily clad young ...
Tecate is embarking on a 39-week ad campaign that includes the first time the Mexican beer brand has endorsed an individual fighter, Mexican boxer Canelo Alvarez, to promote Tecate and Tecate Light ...
CLEVELAND, Ohio -- Wherever the world of politics may lead, satire is sure to follow. The popular beer company, Tecate, takes the idea of Donald Trump's desire to build a wall and turns it on its ear ...
Eager passengers gazed out the train windows at the evolving landscape of eastern Tijuana as a saxophone player ripped into Queen’s “Crazy Little Thing Called Love.” The 60-year-old double-decker ...
A New York man says he and other consumers have been duped into believing that Tecate beer is Mexican when it’s actually made by Dutch company Heineken in Holland, new court papers show. Miguel ...