Tecate is embarking on a 39-week ad campaign that includes the first time the Mexican beer brand has endorsed an individual fighter, Mexican boxer Canelo Alvarez, to promote Tecate and Tecate Light ...
Tecate Original and Corona Extra are two of the most popular Mexican beers. But which is best? We try to figure that out with ...
Mexican beer Tecate, under parent company Heineken USA, is pointedly pivoting away from its exclusively masculine messaging, recently starring Sylvester Stallone. The new strategy: Position the brand ...