Under the new pricing in the U.S., Netflix’s Standard plan without ads will rise by $2.50 — going from $15.49 to $17.99 per month. It’s been three years since Netflix upped the pricing of the Standard tier, which provides two simultaneous HD streams.

Netflix has released its earnings figures for the fourth quarter of 2024 and there's a sting in the tail for its viewers.

Netflix said it added almost 19 million subscribers during the holiday season quarter, signaling that the new strategy is paying off. The boost in subscription prices comes after