YouTube's AI Overviews test could reshape how users find videos. Will it boost discovery or cut into views for creators and ...

Catalog ads now support dynamic overlays – sticker-style labels that highlight prices, discounts, and free shipping.

Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.

Shopify is phasing out legacy Google tag setups. Merchants need to migrate to the Google & YouTube app to maintain accurate ...

Explore the best affiliate networks for ecommerce, SaaS, lead gen, and enterprise brands, with detailed pros, cons, and ...

Google’s AI Overviews are significantly decreasing clicks to traditional organic listings, especially for non-branded, ...

Google's Elizabeth Reid says AI Overviews drive 'higher-quality clicks' as many publishers watch organic traffic decline.

While ChatGPT Search grew from 11.2 million to 41.3 million "recipients," it is still dwarfed by Google Search.

LLMs are great – until they start guessing. Plug your PPC data directly into generative AI for grounded, strategic campaign ...

Google's expanded feature brings streamlined purchasing to Demand Gen campaigns on YouTube, potentially increasing conversion ...

Google’s 2024 Ads Safety Report, released today, shows a massive uptick in how AI – particularly large language models (LLMs) ...

Channel controls for Demand Gen lets you precisely target YouTube Shorts, Gmail and other visual platforms, with detailed ...