That strategy change came as the firms rushed to prepare for last Friday, when President Trump ended a popular trade loophole ...

Donald Trump has axed a loophole that allowed Chinese retailers to ship goods directly to US consumers without paying import ...

Temu and Shein, which significantly expanded their business in the U.S. in recent years, have shifted focus to European ...

Chinese retailer Temu has shifted strategy in the face of U.S. tariffs. Through executive order, President Donald Trump has ...

Fast-fashion giants Shein and Temu have significantly ramped up digital ad spending in Europe as U.S. trade barriers threaten ...

Cut-price online retailers Shein and Temu, whose main market is the U.S., have increased their advertising spend in Europe as ...

The American version of Temu abruptly began to show only “local” products days before the Trump administration was set to end ...

Shein and Temu's ad spending rose the most in France and the UK compared to other European countries. Shein boosted spending 35% in France and the UK, while PDD Group's Temu increased by 40% and 20% ...

The online marketplace says it will move to a "local fulfillment model" in the US, with sales handled by locally based ...

Shein boosted spending 35 per cent in France and the UK, while PDD Group's Temu increased by 40 per cent and 20 per cent ...