It’s nearly February, and the pesky little ground hog and the business about his shadow will soon come and go for the season. Even though you are throwing another log on the fire as you read this ...
As the old saying goes, failing to plan is planning to fail. Good leaders know that forethought and preparation are necessary to succeed in this sense. Yet, it's not unusual for founders, executives ...
When preparing for 2025 and all the unknowns the future inevitably holds, a thorough strategic plan is critical to driving meaningful outcomes for any business. Effective strategic plans reflect on ...
Diana Khramina is the Chief of Staff at Gorgias, a series C startup with 280+ employees, and previously a McKinsey consultant. Are you embarking on a strategic planning journey within your startup?
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Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.
CEOs are routinely told to “link their strategic plan to their budgets.” Yet over many years, I’ve observed an alarming disconnect between the two. Aligning strategy and budgets is touted as a ...
A solid marketing plan can help you meet your goals and grow your business. In fact, CoSchedule’s 2022 Trend Report on Marketing Strategy revealed that marketers who have a clear, organized process ...
President of the Bradford Dalton Group, Jeff is a former journalist with 30+ years of experience as a public relations professional. It is important to know what other people besides you think about ...
Whether you’re looking to start a business for the first time or scaling one you’ve been building for a while, it’s beneficial to have a clear idea of your next moves. What projects will you ...