You can be forgiven if you are among those who grow weary of the incessant auto insurance commercials on broadcast and streaming channels featuring colorful and memorable characters like Emus, Geckos, ...

Why are there so many auto insurance ads on TV? We see far less ads for other types of insurance. From the Geico gecko to Flo from Progressive, car insurance commercials have become so ubiquitous that ...

Insurance may not be the most exciting topic. But insurance companies have created a competitive space where selling the promise of security is delivered through creative, memorable advertising ...

Starting next month, Google will require health insurers to apply for certification for their ads to run on the search engine. The tech giant announced Tuesday that it will only allow insurance ads ...

Microsoft Advertising announced a new ad format for Bing Search named health insurance ads. Microsoft said advertisers are already seeing a 4X increase in return on ad spend (ROAS) and lower costs per ...

The MarketWatch News Department was not involved in the creation of this content. Tiny print ads sent curious readers to a phone number, only to reveal McAlvany Financial Group's larger message -- the ...

A Duluth insurance salesman and the agency he works for have agreed to pay fines for attempting to lure customers from American Internal Group by suggesting that the competitor might be unstable. The ...

Insurance is boring. You have it because you need it, not because you want it. So it’s amazing to think that insurance ads are among the most amusing on TV. And the Aflac duck, who’s been quacking the ...

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