AI algorithms, if not properly monitored, can perpetuate harmful stereotypes or discriminate against certain groups. Additionally, data privacy and security are major concerns, as AI heavily relies on ...
Technologists and venture capitalists have long believed that one of the great hopes for artificial intelligence is its ability to level the playing field for small businesses. Many have claimed that ...
Responsibility for compliance extends across the digital advertising ecosystem, including advertisers, service providers, ...
A new study published in the INFORMS journal Marketing Science has found that some of the most widely considered online advertising safety and fairness policies—ads that are designed to help ensure ...
Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...
Fueled by “impressive YoY growth,” paid search advertising revenues hit a new high in 2024, according to a new report. In total, search accounted for $102.9 billion of a record $258.6 billion in U.S.
It’s easy to say that the name of the advertising game has always been attention. But the level of skill, belief, strategic rigor, creative confidence, and sheer will required to win this game has ...
To divest, or not to divest. During day two of the remedies phase of the Department of Justice (DOJ)’s ad tech antitrust trial, both sides underwent a grueling back-and-forth about whether a ...
New Delhi: Vietnam has notified fresh rules to curb intrusive online advertising, capping the wait time for skipping video ...
HANOI: The Government has issued new regulations tightening controls on online advertising, with key provisions set to take ...