Shinka is currently pursuing SOC 2 Type II certification, which will demonstrate the effectiveness of security controls over ...
Tencent Holdings has withdrawn from Paramount Skydance Corp’s pursuit of Warner Bros Discovery, stepping back from its ...
Brian Gleason, Seedtag CEO, delves into the world of contextual advertising. He explains how neuro-contextual ads are lifting ...
Purchase intent: The campaign was commercially successful, with intent to purchase increasing 23 points to reach 41% among ...
The winners of 2026 will be those who merge AI-driven precision with high-quality, user-centric advertising experiences, creating a programmatic ecosystem where intelligence, performance, and trust ...
Commercial opportunities don’t get bigger than this. Even audiences who aren’t interested in the World Cup will be defined, ...
In today’s Digest, we cover Google denying a 2026 ads plan for Gemini, the EU probing Google’s AI search summaries, and Uber ...
"This study shows who is actually listening, where spending and consumption diverge, and how to best protect your brand ...
In today’s Digest, we cover Paramount’s late bid for Warner, Meta securing a series of AI content deals, and China’s ...
In today’s Digest, we cover Paramount’s late bid for Warner; Meta securing a series of AI content deals, and China’s ...
Adelaide, the leader in measurement and optimisation of attention metrics, announces the selection of GDB as its preferred ...
Integral Ad Science, a leading global media measurement and optimisation platform, today (9th December, 2025) unveiled its ...