Cadbury’s ‘Secret Santa’ has been crowned 2025’s most effective Christmas ad, according to new Kantar research, demonstrating the power of repeat creative. Kantar’s consumer testing found five of the ...

With Black Friday over, shoppers who didn't get a chance to shop the sales don't need to feel that they have missed out. Black Friday takes place the day after Thanksgiving in the United States but ...

Argos has come flying off the blocks this Black Friday with a swathe of great tech deals, but this Nintendo Switch 2 bundle could be one of the best, even if it isn’t the cheapest out there. As of the ...

Black Friday is finally here, and although a lot of stores have had their sales going on since around the 21st of November, today (November 28) marks the day in the calendar when you can supposedly ...

An advertisement encouraging federal immigration officials to rethink their jobs is hitting Charlotte airwaves days after U.S. Border Patrol agents arrested hundreds across the city. The 60-second ...

You know Christmas is near once the festive adverts start rolling out. Last week, John Lewis dropped their Christmas advert, which had us all sobbing. And now Waitrose have released theirs, starring ...

Senior Lecturer in Creative Writing and English Literature, York St John University The John Lewis Christmas advert has become as much a part of the festive season as tinsel and crackers. These ...

Amazon is the latest of the big ad-supported streamers to lay claim to what it portrays as a growing audience — even though the numbers aren’t vetted by standard measurement services. The digital ...

Apple TV has "no plans" to launch an ad-supported streaming tier for the platform, according to Apple's head of services Eddy Cue, speaking in interview with Screen International. Asked if there were ...

The heads of Apple TV have “no plans” to bring ads to the streaming service, balking, at least for now, at a strategy that has driven success for Apple’s streaming rivals. In its November 2025 issue, ...

Apple TV is about to wrap its best year ever, and in the latest Screen International, Eddy Cue and more talk the streamer’s 2026 pipeline, ad-supported plans, film strategy, and more. Eddy Cue and ...

The tech executive appeared to dismiss the long-rumored moves in an interview with Screen International. By Alex Weprin Senior Editor Amid all the chatter surrounding the future of Warner Bros.