News

The winners of Ad Age’s 2025 Young Creatives joined Ad Age and Zappi in Cannes to reveal how AI insights fueled their “Drink From the Source” scannable-can concept.
Emotional storytelling and ad creative play a critical role in strengthening B2B brand value, trust, and long-term market ...
Check out our ranking of some of the advertising projects that have used 3D technologies, particularly 3D printing.
Galway native Sinead O’Grady has brought a fresh perspective to ad agency BBH USA by redesigning its iconic Black Sheep.
In a world where consumers demand relevance and immediacy, omnichannel marketing has become more than a trend - it’s a ...
In short, boring inputs result in boring outputs. To change that, in the case of brand strategists, we need to be thinking ...
In a market then dominated by multinational agencies like JWT, OBM, and Lintas, Rediffusion carved out a distinct identity: a ...
What do talking utensils, floating parathas have in common? They are examples of surreal advertising. But will this work in ...
A Louisville-based creative agency has adopted a new name and restructured its local footprint.
West Bend-based EPIC Creative is shifting its executive structure as the 35-year-old full-service advertising agency ...
Some Northern Virginia newspaper publishers are taking creative chances to retain a viable print presence in an industry ...