We're proud to announce a brand new soft plastic, the eye DROPS! Great for tipping or using as is - get ready for some fantastic fishing! The Eye Drops are an artificial and scented round plastic ...

Thundermist Lure Company has a new action-packed national fishing tv show called Thundermist Fishing Tips! We are excited to announce that the Thundermist Fishing Tips, fishing show, will air on ...

There may be a polar vortex freezing more than half the country right now, but don't lose heart, we'll be fishing soon enough. Granted, up here in Wisconsin, we won't be on open water for another ...