Alexa+, Amazon’s revamped version of Alexa was unveiled Wednesday, bringing the popular voice assistant into the artificial ...

The new Alexa is Amazon’s attempt to catch up with rivals including Google, Meta and Microsoft on embedding generative AI into products and services to help boost revenues.

Amazon is aiming to catch up in generative artificial intelligence and to reboot its virtual assistant, which has been ...

After a lengthy delay, Amazon has finally jumped on the same AI chatbot bandwagon as everyone else. At an event in New York ...

Amazon says Alexa+ is able to have conversations with a more natural, humanlike flow and can learn more about a user—such as ...

Alexa+ promises to be your AI assistant, able to look at your cameras and make ordering food a little too easy.

At an event in New York on Wednesday, Amazon announced an upgraded Alexa experience — Alexa+ — powered by generative AI ...

Ten years after Amazon debuted its virtual assistant, Alexa is finally being upgraded for the generative AI age. Meet Alexa+.

With Alexa+, Amazon is making a play for the consumer agent space. It has a shot at succeeding — if all goes according to ...

Alexa+ signage during an unveiling event in New York, US, on Wednesday, Feb. 26, 2025. Amazon has rebooted Alexa with artificial intelligence, marking the biggest overhaul of the voice-activated ...

Amazon has sold hundreds of millions of Alexa-enabled devices but has lagged behind in upgrading the platform, until now.

Wednesday’s launch marks the unveiling of a secret project known internally as “Banyan” aimed at making Alexa more ...