Yes, please. Erewhon and Vacation have relaunched their viral “Sunscreen Smoothie” for a limited time, through July 14, ...

We are mellowing out with with Mojave Mallows, an AAPI-founded, L.A. based brand making the only certified organic ...

When William Rath mapped out his post-law school trip to Los Angeles in May, his itinerary included the city’s quintessential ...

A writer reviews Travis Scott's Storm Storm Smoothie from Erewhon, and compares it to other celeb collabs from Hailey Bieber ...

Erewhon announced its latest collaboration with Travis Scott: the Storm Storm Smoothie. Here's everything to know about the ...

The 34-year-old rapper is the latest celebrity in line to partner with the specialized grocery store to launch a blended ...

Erewhon, the luxury supermarket chain that turned grocery shopping into a hyper-trendy Los Angeles lifestyle, is ramping up its pace of expansion with three new stores planned to open in 2025.

Erewhon is selling a single strawberry for $19, and TikTokers are mocking it. Here's everything you need to know about the Elly Amai fruit from Japan.

Grown in Japan and on sale for $19 per berry at L.A.’s Erewhon grocery store, the Elly Amai strawberry promises to be the best you’ve ever had.

I tried the viral $19 Erewhon strawberry from Elly Amai. Here's what it tastes like, how it compares to other luxury strawberries, and if it's worth the hype.