BMW's Mini is launching its first global campaign (from Jung von Matt and a cast of thousands including Dentsu and Accenture Song) featuring what it calls "modular storytelling," a structure which ...

David Patton (below), a former CEO of Grey Europe, Y&R globally and an award-winning client at Sony, has been appointed CEO ...

They're all here, courtesy of LBB. And USA Today's ranking, the one most people seem to use. Budweiser's patriotic 2026 ...

WPP is finally biting the bullet and bringing its three main creative agency brands under one banner - WPP Creative. It has already combined its media agencies in WPP Media and also formed WPP ...

Was there a big budget at the Super Bowl that didn't require a celeb? (Yes, Anthropic but there weren't many.) Here's Sabrina Carpenter making her Super Bowl debut for Pringles, courtesy of BBDO. with ...

With AI you can do pretty much anything, including reimagining a comedy from 1995 with the appropriate actors. Which is what ...

Is AMV BBDO in the UK starting to motor at last? The Omnicom shop was the UK's biggest agency by billings and reputation for decades, building on its founders, notably late creative chief David Abbott ...

It's a long time since an ad campaign caused as much of a stink as this: Mother's rather understated Super Bowl exposition of Anthropic's opposition to ads on AI platforms has reduced OpenAI's Sam ...

Mother's sports and enteryainment agency Run Deep, which numbers Anthropic among its clients, has hired Will Brookwell (below ...

Ads are coming to AI, Lord help us, but Anthropic's first Super Bowl campaign for its Claude contender assures us it won't ...