If the spot feels comfortingly familiar, it's because it is. "Joy Ride" debuted back in 2023 and quickly found footing as ...

Forbes contributors publish independent expert analyses and insights. The evolution of advertising over the past 20 years has been nothing short of remarkable. It was not until 2005 that digital ...

Drawn Together” tells the story of two animated figures as they journey across holiday cups to reunite and is set to the tune ...

ROME — C & D Advertising has announced the promotion of John Latini to creative lead, recognizing his outstanding talent and ...

Integration enables streamlined Reddit advertising with automated workflows and creative scalability. NEW YORK--(BUSINESS WIRE)--Smartly, the AI-powered advertising technology company recognized as a ...

NEW YORK--(BUSINESS WIRE)--Smartly, the leading AI-powered advertising technology platform, partnered with EMARKETER to release new research on the evolving role of connected TV (CTV) in today’s ...

The camera pans across sunlit green pastures crowded with grazing cattle. A rancher from Floresville talks about the six generations of his family and their decades-long partnership with H-E-B. As the ...

Dr. Rachana Chowdhary, Creative Entrepreneur and Founder of MediaValueWorks, expresses heartfelt gratitude and remembrance ...

The Impact of Sports-Related Themes / Celebrities As shown below, of six ABX "KPIs that Count,” the sports-themed ads scored 15% higher in Reputation, and 10% higher in Purchase Intent, over ...

Domino’s today (Aug. 4) launched a new campaign for its long-standing $6.99 Mix & Match deal, per details shared with Marketing Dive. Creative visualizes how pizzas stack up to similarly priced ...