Kaspersky Threat Research has identified a new malware campaign that uses paid Google search ads and shared conversations on ...

The opening scene of Jeep’s AI-generated commercial may look real to some and uncanny to others. Regardless, it has generated ...

Marion Bernard, Head of Marketing for Google and YouTube Ads in France, points out that nostalgia has evolved from being just ...

When the company launched Carrot Ads in March 2022, powering retail media networks on other e-commerce sites, it was years ...

Independent digital agency The Digital Picnic (TDP) has announced four new appointments as the agency continues to expand its national footprint and enhance its paid advertising capability. The new ...

Leadgen Arabia’s Rasha Mansour outlines the five forces that brands need to embrace to not just survive but lead the digital ...

Microdramas are not replacing long-form viewing but adding a new layer content consumption, note industry players; the ...

Two former attorneys and an aide who all worked on President Donald Trump’s 2020 campaign are scheduled to appear for a ...

The 2025-26 College Football Playoffs will kick off this weekend and will be complemented by fun slate of bowl games that ...

A new report from the state auditor found that California has little to show for the hundreds of millions of dollars it spent to fill vacant medical and mental health positions at prisons and ...

Click metrics tell part of the story, but overreliance skews budgets and strategy. Build PPC measurement frameworks tied to ...

Google Ads now lets Android App campaigns optimise bidding for view-through conversions, showing a shift toward video-driven ...