The best way to get eyes on any product is through ads, and the video game industry is no different. While everything is mass-produced now and instantly accessible, there have been times in video game ...

In 2005, 250,000 balls flew down the streets of San Francisco for a Sony commercial. To remain CGI-free, the creators went to enormous lengths. The British TV viewers who tuned into Sky Sport on ...

Commercial production has long been crucial to sustaining entertainment workers in the Los Angeles area. But it continues to plummet. By Nicole Sperling Reporting from Los Angeles Diane McArter runs ...

When the NFL decided to add commercials to RedZone Channel — which had long been advertised as “Seven hours of commercial-free football” — the spin from the league was that these commercials would be ...

Starting July 1 of next year, Netflix and Co. will need to keep the audio levels consistent from movie and TV shows to advertisements. By Erik Hayden Executive Editor, Business In an effort to cut ...

Sony has released the first trailer for Paul Rudd and Jack Black’s “Anaconda,” a reimagining of the classic 1997 snake horror movie. Tom Gormican, who helmed “The Unbearable Weight of Massive Talent” ...

NFL RedZone will no longer be “seven hours of commercial free football.” Going into the 2025 NFL season, and following the sale of RedZone to Disney/ESPN, the show is going through a slight transition ...

This season will mark the end of “NFL RedZone” being commercial-free. Host Scott Hanson confirmed that the seven-hour show will feature commercials in some way when the 2025 season kicks off this ...

In 1969, a now-iconic commercial first popped the question, “How many licks does it take to get to the Tootsie Roll center of a Tootsie Pop?” This deceptively simple line in a 30-second script managed ...

Third Person Shooters Former Battlefield devs had "something to prove" with Arc Raiders and The Finals, ex-Nexon boss says, and that's why they succeeded where other veteran-led studios failed RPGs ...

Super Bowl commercials are a big focus every year, even if some people love to hate them more than enjoy them, because nostalgia makes everyone think, “Back in my day, things were so much better.” To ...

For some fans, Super Bowl commercials are as big a part of the experience than the game itself. This year, prices for a 30-second spot got up to about $8 million in the weeks leading up to the game.