The timing couldn’t be worse as Toyota is spending millions of dollars on a new Super Bowl ad promoting the redesigned RAV4.

For yet another year, the best-selling carmaker in the world is Toyota. They say if you come at the king, you best not miss.

Ford lacks a sedan and crossover at under $30,000, and dealers have noticed this glaring gap in the Blue Oval’s lineup.

Toyota has tightened its grip on the global auto crown, finishing 2025 as the world’s top-selling carmaker for the sixth year in a row with record volumes. The group’s global sales climbed to roughly ...