PHILADELPHIA — Eagles wide receiver A.J. Brown could start a book club with his teammates. Brown, who received a lot of attention (good and bad) for reading on the sidelines during the Eagles’ home playoff victory over the Green Bay Packers on Sunday, reads “Inner Excellence” by Jim Murphy during games to help him stay engaged.

A.J. Brown reading on the sidelines during Sunday's wild-card playoff win catapulted the sales of "Inner Excellence" to the No. 1 best-selling book on Amazon. The Philadelphia Eagles wide receiver didn't seem to mind that the book sales skyrocketed because he was reading it.

The Philadelphia Eagles wide receiver went viral for reading a book on the sidelines during his team's 22–10 wild card round win over the Green Bay Packers on Sunday. The book also went viral, and Brown has explained why he was reading it during the game. Brown seems to be frustrated that he's still having to answer questions about it.

Philadelphia Eagles receiver A.J. Brown got in a little reading during the Birds' 22-10 victory over the Green Bay Packers on Sunday during a wild-card-round matchup.

While the Philadelphia Eagles defense was dominating and Jordan Love and the Green Bay Packers in Philly's 22-10 victory on Wild Card weekend, star wide

But every head coach has different expectations of their players, particularly on what they should be doing on the sidelines. Yet, don’t expect Eagles coach Nick Sirianni to stop Brown from reading that book. In fact, he’s known about it for a long time now.

Eagles wide receiver AJ Brown responded to the drama around him reading a book on the sideline during their playoff game.

A.J. Brown was not on the practice field at Lincoln Financial Field on Wednesday as the Eagles began their on-field preparations for their divisional-round playoff game vs. the Los Angeles Rams. No, he didn’t play hooky and go to a Barnes & Noble.