Ecosystem capabilities and sustainability have emerged as the new core metrics for automotive brand value, according to the 2025 AutoVision Global Automotive Brand Value Evaluation Report. According ...
The m25 Global Creative Series returns for its second series highlighting the people behind the work, their instincts and cultural understanding. These conversations aim to inspire those whose careers ...
As year-end lucky draw campaigns grow increasingly competitive, blueplus+, in collaboration with CJ WORX Bangkok, chose not ...
Across the GCC, blood banks operate under constant pressure. Donations expire in just over a month, demand remains high, and while only 1% of the population people donate at least once, fewer than 40% ...
Rachelle Raymundo has been appointed as Dentsu Indonesia's new CEO, Creative, to accelerate its ambition towards culture-defining work that is digitally ahead, and deeply rooted in the Indonesian ...
Standard Chartered has launched 'Invest Like Champions,' a global marketing campaign developed in partnership with Liverpool Football Club (LFC), to elevate the bank’s Signature CIO Funds across 12 ...
Ogilvy India has created a new Valentine's Day campaign for Mondelez India, bringing back Cadbury Dairy Milk Silk’s iconic ...
Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own ...
Luma AI has today announced The Luma Dream Brief, a global creative competition inviting advertising creatives to bring their best unmade ideas to life, with a grand prize of $1 million to be awarded ...
Brandsutra 2.0 is a newly released book on marketing and brand building that offers a practitioner-led perspective from ...
During marathon week in Dubai, adidas showed up where runners’ attention truly lives: in the rituals that define preparation, ...
For Chinese New Year, everything begins around a table - a place for reunion dinners, mahjong games, and family connection. This year, LEGO set out to show that a table can also become a stage for ...