Artificial Intelligence - Catch up on select AI news and developments from the past week or so. Stay in the know.
Regardless of your career description or geography, it's a safe bet you've heard these headlines: MySpace—the highly addictive online social networking venue dominated by teens and young adults—will ...
"Mad Men" is a term coined in the 1950s to describe New York's Madison Avenue advertising executives, recently brought to the fore in the popular TV show of the same name. In the compelling world of ...
AI is rapidly becoming a must-have in every modern marketer's tool belt, helping teams to do more with less. This shift couldn't come at a better time, as marketers today are under pressure to drive ...
More than 2 Billion World Cup-related searches have been made since the event started on June 12. The opening game scored record ratings for ESPN, outpacing every other Cup dating back to 1930. Here ...
Each month, American adults on average watch just 9.6% of the television channels they receive, according to recent research from Nielsen. The report was based on 2Q16 Nielsen Total Audience data, ...
At what point does brand messaging become too frequent? Why do people stay subscribed to brand communications? What makes brand messages feel relevant? Some 25% of respondents say a brand sending ...
Artificial Intelligence - Did you know that 94% of marketers say they're already using AI in their workflows? Or how about that 86% of sales teams say they see a positive return within ...
AI-driven creative is transforming B2B advertising by connecting creative decisions to pipeline, revenue, and measurable ...
Millennials age 14-25 now spend more time streaming online video content than watching live television, according to a recent report from Deloitte. The report was based on data conducted in November ...
Great storytelling helps you build connections with your content and inspires action. So, how can you become a better storyteller? An infographic (below) from Nathan Hirsch explores key tips and ...
Martech - What triggers B2B buyers to issue an RFP? Do buyers usually go into the RFP process already favoring a vendor? To ...