Alongside his role as BBH India CCO, Bhattaccharya will report to Paritosh Srivastava and oversee Propagate India’s creative ...
The campaign features small business owners and highlights Meta tools such as Reels, Advantage+, messaging and Boost Post to ...
Kapur will oversee brand partnerships, PR, and community initiatives, focusing on building meaningful collaborations with ...
In this article, Sini Magon of Grapes Worldwide examines how winter in India reshapes consumer behaviour after Diwali, ...
Linear TV viewership slipped from 705 million in Q1 2025 to 689 million in Q3, while audiences watching both TV and CTV rose ...
SocialSync can convert existing content from YouTube, Instagram, Facebook, LinkedIn, X, and Snapchat into full-screen CTV ads ...
Amid the acquisition talks between Warner Bros. and Paramount, we unpack how India’s OTT giants decide what to build and what ...
Before joining Cheil India, Gupta held senior roles across advertising and digital firms, most recently serving as Senior VP ...
Under the mandate, the agency is expected to oversee strategy and execution across the consumer funnel, linking brand ...
Following the acquisition, the startup said it will stop selling its hardware devices; however will continue to support ...
Brand partner access lets creators share sponsored videos with brands, allowing them to view performance metrics in Google ...
Gupta will lead the AI efforts across workforce enablement, enterprise intelligence, internal data systems, and automation and robotics for safety and operations.
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